Job Summary

The Sales Development Representative (SDR) plays a critical role in generating qualified sales opportunities and filling the top of the sales funnel within a defined territory. This role focuses on outbound prospecting, utilizing research, strategic outreach, and personalized messaging to schedule meetings for our outside sales team. The SDR partners closely with sales and marketing to identify targets, engage prospects, and drive pipeline growth through persistence, relevance, and strong communication. Bilingual proficiency in French and English is required, as this role supports both language markets. 

Now, if you were to come on board as our Sales Development Representative (Inside Sales) we’d ask you to do the following for us:

• Own the top of the funnel by identifying, engaging, and qualifying prospective clients through strategic, multi-channel outbound outreach (cold calls, email, social media, and video). 
• Partner with Regional Sales Directors to align on territory strategy, build target lists, and secure high-quality meetings with decision-makers. 
• Conduct thorough research on organizations and contacts to personalize outreach and position Compass Group’s value effectively. 
• Utilize CRM and sales tools to manage workflows, track performance, and maintain clean, up-to-date data on all activities and opportunities. 
• Leverage marketing assets and collaborate with creative teams to craft compelling messaging tailored to prospect needs and industry trends. 
• Analyze campaign and outreach performance to adjust strategies, improve results, and share actionable insights with team members. 
• Stay informed on market shifts, industry updates, and competitor positioning to enhance messaging and improve prospect engagement. 
• Demonstrate professionalism, persistence, and adaptability in all interactions—balancing high activity levels with thoughtful, personalized execution. 
• Exceed activity and conversion targets by consistently applying sales acumen, curiosity, and critical thinking to drive pipeline growth.

CORE COMPETENCIES 

Effective Communication (both internally and externally), Sales Acumen, Resilience, Adaptability (EQ), Cross-Functional Collaboration across Sales and Support roles, Pipeline Management, Ethical Judgement and Integrity, Self-Discipline, Results-Driven (consistently achieving and exceeding quota), Initiative, Persistence, Curiosity, Critical Thinking, Coachability and Continuous Learning   

Think you have what it takes to be our Sales Development Representative? We’re committed to hiring the best talent for the role. Here’s how we’ll know you are the best fit:

• Bilingual (English, French)
• Bachelor’s degree (or equivalent) or at least two years of relevant work experience
• 1–2 years of outbound prospecting or business development experience (preferred) 
• Demonstrated success in high-volume outreach environments (cold calls, email, social, video)
• Proficient with CRM systems and common sales tools
• Excellent written and verbal communication skills
• Organized, self-motivated, and comfortable working remotely 
• Confident handling objections and engaging decision-makers 
• Quick learner who thrives in a fast-paced, evolving environment